Candidate Training Resources for Advocacy Groups

Train and Equip Your Champions

At Candidate Boot Camp, we’re democratizing democracy by teaching citizens how to put together an effective campaign for elected office by offering online, low-cost, non-partisan training. We help advocacy groups get their supporters elected to local and state political office with resources you can use in virtual or live settings.

Classroom Resources

Our FREE kit includes:

• Training Outline – This outline and mind map provide a comprehensive list of all topics covered in our Basic Training course. You can use it as a guide to the topics you may or may not want to include in your own seminars.
• Worksheets – You can either hand out this worksheet bundle or provide them to your attendees electronically:
  • Am I Ready to Run? 20 questions the candidate should answer before deciding to run.
  • Issue Profile – Guided process for determining the candidate’s top three issues.
  • Know Your Strengths – Worksheets for the candidate and supporters to evaluate strengths and weaknesses.
  • 72-hour Checklist – This critical resource makes sure nothing is left to chance on election day.
• Sample Budget – This handy Excel spreadsheet provides a template for planning and tracking expenses and donations.
• Campaign Infrastructure Ebook – Our massive, 92-page ebook explains how candidates at every budget point can assemble powerful digital infrastructure, including building a simple website, accepting donations, setting up social media channels, building and maintaining a contact database, communicating and collaborating with a team, and measuring everything with analytics tools.
• $50 Off Coupon – We’ll send you your own, personalized coupon code for up to 30 people in your group to get $50 off our Basic Training course.

Political Candidate Training

The self-paced, online course includes:

• Over 3 hours of high-quality, self-paced, online video training
• Dozens of downloadable worksheets, checklists, and templates
• Lifetime membership to our secret Facebook mastermind group

The following table lists our group pricing discount schedule:

Revenue Generator or Member Benefit

Once you purchase training seats, you’re free to charge whatever you like! Give the seats away as a member benefit or charge full price and use the difference to fund your advocacy goals.

1. Considering a Run: This is a pre-flight checklist, if you will, to make sure all systems are “go” before you begin.
2. Campaign Structure & Organization: Before delving into the nitty-gritty, we need to explain some key concepts and terminology for political campaigns.
3. Exploratory Phase: This is the final checklist before you start building out your campaign strategy or team.
4. Pre-announcement: Now is where the fun begins! You never get a second chance to make a first impression, so this module aims to prepare you for success.
5. Announcement Day: You’ve done all of your homework, so now it’s time to commit and launch your campaign.
6. Campaign Strategies, Priorities, & Tactics: This module presents the real meat of a campaign and provides priceless advice that will save you money and improve your outcomes.
7. Growing Support: Now your campaign is in the home stretch and it’s a matter of continuing to expand the reach of your campaign.
8. The Day After: Win or lose, you’ll want to be prepared for the outcome of your election efforts.

In addition to the video instruction, there 24 downloadable worksheets, templates and ebooks.

You can watch the orientation video for the training series…