by Jon DiPietro | Aug 5, 2018 | Social Media |
The short answer is, “No.” Uploading voter files to a Facebook custom audience a violation of their Advertising Policies, so don’t do it or risk having your account banned. Some may be asking one or more of the following questions: What is a voter...
by Jon DiPietro | Jul 29, 2018 | Campaign Strategy |
What is a political campaign strategy? Well, it’s not a plan. It’s not a list of tactics. And it’s not a mission. When you run for local office for the first time, you learn two things very quickly: Everyone has advice you “must follow”...
by Jon DiPietro | Apr 23, 2018 | Campaign Infrastructure |
Today, Facebook launched its new authorization process that is required to run “electoral or issue-based” ads on its platform. Last year, Facebook announced that it would be introducing more controls over political ads but expanded that in early April,...
by Jon DiPietro | Apr 6, 2018 | Communications |
The fallout from the Cambridge Analytica scandal has led to a number of significant changes to its advertising platform over the past couple of weeks. Today, Facebook announced new, specific policies for “Increased Transparency and Accountability for Electoral...
by Jon DiPietro | Mar 17, 2018 | Communications |
There are two ways a political campaign can get itself into Twitter trouble. The first is to tweet something troublesome. Avoiding that kind of strife requires a whole series of blog posts. But the second way to get yourself in a Twitter mess is to retweet something...
by Jon DiPietro | Jan 25, 2018 | Campaign Infrastructure |
How You Can Create a Highly Effective Campaign Website for Under $200 Yes, you need a political campaign website. It doesn’t matter how small your campaign is. It’s very affordable and you don’t need much in the way of technical skills these days....
by Sarah Stewart | Aug 2, 2017 | Campaign Strategy |
Regardless of your campaign budget, meeting voters face to face is always a good idea. The key is to maximize your time and get the most impact door to door campaigning as you canvass neighborhoods. It is important to recognize that there are several goals when it...
by Andrew Provencher | May 24, 2017 | Campaign Strategy |
If you’re thinking about running for local office, do you have a campaign checklist to make sure you’ve covered all of the bases? Political campaigns come in all shapes and sizes, which means that there is no single list of tasks that every candidate needs...
