by Jon DiPietro | Aug 5, 2018 | Social Media |
The short answer is, “No.” Uploading voter files to a Facebook custom audience a violation of their Advertising Policies, so don’t do it or risk having your account banned. Some may be asking one or more of the following questions: What is a voter...
by Jon DiPietro | Jul 29, 2018 | Campaign Strategy |
What is a political campaign strategy? Well, it’s not a plan. It’s not a list of tactics. And it’s not a mission. When you run for local office for the first time, you learn two things very quickly: Everyone has advice you “must follow”...
by Jon DiPietro | Apr 23, 2018 | Campaign Infrastructure |
Today, Facebook launched its new authorization process that is required to run “electoral or issue-based” ads on its platform. Last year, Facebook announced that it would be introducing more controls over political ads but expanded that in early April,...
by Jon DiPietro | Apr 6, 2018 | Communications |
The fallout from the Cambridge Analytica scandal has led to a number of significant changes to its advertising platform over the past couple of weeks. Today, Facebook announced new, specific policies for “Increased Transparency and Accountability for Electoral...
by Jon DiPietro | Mar 17, 2018 | Communications |
There are two ways a political campaign can get itself into Twitter trouble. The first is to tweet something troublesome. Avoiding that kind of strife requires a whole series of blog posts. But the second way to get yourself in a Twitter mess is to retweet something...
