by Jon DiPietro | Jul 29, 2018 | Campaign Strategy |
What is a political campaign strategy? Well, it’s not a plan. It’s not a list of tactics. And it’s not a mission. When you run for local office for the first time, you learn two things very quickly: Everyone has advice you “must follow”...
by Jon DiPietro | Apr 6, 2018 | Communications |
The fallout from the Cambridge Analytica scandal has led to a number of significant changes to its advertising platform over the past couple of weeks. Today, Facebook announced new, specific policies for “Increased Transparency and Accountability for Electoral...
by Jon DiPietro | Mar 17, 2018 | Communications |
There are two ways a political campaign can get itself into Twitter trouble. The first is to tweet something troublesome. Avoiding that kind of strife requires a whole series of blog posts. But the second way to get yourself in a Twitter mess is to retweet something...
by Jon DiPietro | Jan 25, 2018 | Campaign Infrastructure |
How You Can Create a Highly Effective Campaign Website for Under $200 Yes, you need a political campaign website. It doesn’t matter how small your campaign is. It’s very affordable and you don’t need much in the way of technical skills these days....